PM360 Names InCrowd Interview 2018 Innovative Product

PM360 has named InCrowd Interview a 2018 Innovative Product. “The editorial staff of PM360 read, marveled, and debated over the hundreds of submissions that we received to bring these picks to our readers. We hope, as always, you are not only impressed by these...

Greenbook: SAP and Qualtrics are Rebranding Branding

The recent merger of SAP & Qualtrics offers lessons for the insights industry to build a foundation of brand health. Discussion continues even now in tech and financial circles about SAP’s $8B acquisition bid for the market analytics innovator, Qualtrics, aptly...