On June 3rd, InCrowd CEO and President, Daniel S. Fitzgerald, and InCrowd SVP of Marketing, Meghan Oates-Zalesky, joined Boston’s Women in Research (WIRe), Chapter to present Finding a Voice through Research, covering InCrowd’s COVID-19 Research Series that provides a voice for frontline treaters during the pandemic. Check out the recorded event.
Building Better Benchmarks
What does good look like? If you're a pharma market researcher or marketer, you've probably come to rely on industry benchmarks to judge success and guide your team. But have you ever stopped to think about those benchmarks? How should they be calculated? Are you...