Our Story

Janet Kosloff and Diane Hayes, one a veteran pharma research executive, the other a trained epidemiologist and researcher, had an idea in 2010 that healthcare market research insights desperately needed one thing: less friction.

They knew the power busy doctors have to meaningfully influence the drug development cycle, and they knew the frustration most market researchers have in reaching them quickly.

Five years and a few tech stacks later, we are celebrating our one-millionth answer. And we still get a thrill every time we watch a real-time response roll in!

Meet Our Executive Team